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Offline Kudrat Kaur

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Best Global Brands 2010
« on: August 23, 2010, 09:50:52 PM »
Brand Value has important role in generating and maintaining financial performance ofCompanies..
Lets have a look over list of World's Top Brands published in Forbes magazine..
Number 1- APPLE
Brand Value- $57.4 billion

Number 2- MICROSOFT

Brand Value- $56.6 billion

Number 3- COCA-COLA

Brand Value-  $55.4 billion

Number 4- IBM

Brand Value- $43 billion

Number 5- GOOGLE

Brand Value- $39.7 billion

Number 6-MCDONALD'S

Brand Value- $35.9 billion

Number 7- GE

Brand Value-$33.7 billion

Number 8- MARLBORO

Brand Value- $29.1 billion

Number 9- INTEL

Brand Value- $28.6 billion

Number 10- NOKIA

Brand Value- $27.4 billion

The value of brand names may soon take on a bigger role on the balance sheets of U.S. companies, according to James Gregory, CEO of CoreBrand, a global brand consulting firm. In the U.S. brands often get lumped in as part of goodwill when companies are bought and sold, but outside the U.S. brands can play a more prominent role on the balance sheet.
« Last Edit: August 23, 2010, 10:10:17 PM by KUDRAT GREWAL »
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