Author Topic: Marry whom? Marry him? Settle down, not so fast (Read 682 times)

SonnenKinder · « **on:** February 25, 2010, 04:49:26 PM »

Settle down, the red-hot book, Marry Him, The Case for Settling for Mr. Good Enough is flying off bookshelves – causing a stir and consternation.

Author Lori Gottlieb is a controversial marketing genius. The recent flurry of Valentine’s Day book promotions, appearances on myriad televison talk shows, guest column slots, and a drag out marketing campaign catapulted the author and her book into the SEO stratosphere.

Called "wise and daring" and "brutually honest", Marry Him is a surefire bestseller because of the controversy it leaves in it’s wake. It all started in February 2008, when Gottlieb wrote ‘the article’ for The Atlantic. The scathing piece, the basis for the book, was considered caustic, heartless and derisive. Nothing like an effective literary attention-getting-device to garner great ratings.

Best Marketing Ploy for Book Sales: Controversy

Granted, women have strong and heartfelt beliefs about marrying, marrying beneath oneself (what does that mean in 2010?) and, perhaps, choosing to remain single. The topics are very personal and scalding hot. Does Marry Him instruct us to discard our standards, ideals and our Top 10 Qualities list? Do we merely settle for the next guy, with a pulse, who darkens our doorstep? I think not.

Gottlieb makes a great point in a recent column in WowoWow about women and the dating things we do wrong. We are raised on stories about Cinderella, Prince Charming, Wolf Ranges and Volvos . Some of us have even placed ourselves on lofty pedestals, unfortunately, just beyond the reach of really great guys. Gottlieb makes cogent points; the book will both cause you to open your eyes, blink, and shake your head, in disbelief. And, in agreement.

What I know: Life is all about compromise, and at this stage of the game, we know that compromise is the panacea of life. The best relationships are all about give and take. Right?

Remember: Behind every great man is a woman rolling her eyes. And he knows it.

Author Topic: Marry whom? Marry him? Settle down, not so fast (Read 682 times)

SonnenKinder

Marry whom? Marry him? Settle down, not so fast

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