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Author Topic: Desi Food Truck In Videshi NYC  (Read 1869 times)

Offline Kudrat Kaur

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Desi Food Truck In Videshi NYC
« on: August 27, 2010, 05:57:07 PM »



Down on 27th Street at Fifth Avenue, the Desi Food Truck is colorfully painted and plastered with photos of Bollywood stars like Aishwarya Rai and Shilpa Shetty. It offers a number of dishes, including chicken curry, "Indian breakfast" (spiced potatoes with eggs), paneer masala, dal, a lamb dish, and several others. Here, the chicken tikka masala costs $5 and comes with rice, a few slices of tomato, and lettuce.

About Desi Food Truck

Founded by Al Elahi in 2010, Desi Food Truck is currently headquartered in New York, NY with a main goal or bringing authentic Indian Cuisine to New Yorkers in an original style. The truck is located at 27th Street and 5th Avenue in NYC and serves up tasty dishes such as Kati Rolls, Chicken Tikka Masala, Chicken with curry over rice, Aloo Masala, Dal and rice, Paneer Masala and more Al Elahi is an established NYC entrepreneur and is also the sole owner of the cell phone store Wireless Warehouse in NYC as extremely active within the Real Estate Community.

I wanted to introduce something different, something that’s never been done before within the vendor community of NYC”, states Owner Al Elahi “Life in NYC is defined and fused together by great entertainment, good friends and amazing food. Our goal is to create a lasting memory through incredible taste, our originality, affordable prices and convenience to the NYC population.”

The Desi Food Truck distinctly sets itself apart from other vendors in NYC not only by taste but by the type of mobile cuisine, as well as the look and feel of the entire experience. The lavish yellow truck is a full Indo-Pak motif with original art that can be easily spotted within the NY hustle and bustle. The metal fringing that adorns the sides is 100% handcrafted and can be found in and around India for elite mobile design purposes. The truck will soon include Wi-Fi for all that visit and would like to log on, and a television on the side playing Indian music selections to provide an amazing sense driven effect all while chowing down on a tasty to-go meal.



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